Italians breaking with tradition, with a shop that brews the numbers for you.
Terrone & Co. have roasted on a 15kg Giesen since 2011. Their Squarespace shop worked but said little. The upgrade puts every coffee on a roast board with origin, process and altitude, adds a brew calculator using their own ratios, and keeps a working bag.
What we built.
Roast board
Every coffee with tasting notes, region, process and altitude, filterable by flavour.
Brew calculator
Filter and espresso ratios from their own listings, scaled to your cup.
Slot roasting and wholesale
Roast your own on their machine, or have them roast for you.
The screens.
Designed for the screen it's read on.
Most visits to a local business start on a phone, so every section is laid out for one first: the opening screen fits without scrolling, buttons sit where a thumb lands, and nothing runs off the side.
What makes it work.
Dela Gothic One and Kode Mono
A heavy poster face with a roaster's-log mono.
Live stock
Prices, sizes and sold-out items read from their own shop feed.
A working bag
Add coffees and kit, change sizes, see the total.
Partners, not clients
Their real wholesale partners, named.
Ready for Google, and for AI search.
Every site we launch is optimised three ways, so customers find it however they search.
Search engines
Fast pages, proper headings, local business schema, and your name, address and phone exactly as Google lists them.
AI assistants
Plain, factual sentences with real numbers that ChatGPT, Gemini and Perplexity can read, quote and link back to.
Answer boxes & voice
The questions customers actually ask, answered directly on the page in a sentence or two.
- Each coffee's origin, process and tasting notes as text, so “washed Colombian coffee London” can find it.
- Brew ratios written as direct answers: 15g per 250ml, 1:2 over 29–32 seconds.
- Product schema with prices and stock for every bag.